The Tipping Point Podcast
July 24 2009
Podcast: The Future of Search — Exploring the Web Josh Cole
Podcast: Download (Duration: 12:13 — 8.4MB)

Anand Rajaraman of Kosmix
Each month on The Tipping Point podcast we discuss a theme. This month — The Future of Search. Last week we discussed Relevant Results and the importance of human editing. This week …
ACT THREE: Exploring the Web
We look at the relationship between search and exploration. Social bookmarking and smart discovery are having a profound impact on the way search works.
Featured in this week’s podcast
- Bernie Borges, author and SEO expert
- Gabriel Weinberg, founder of Duck Duck Go
- Anand Rajaraman, founder of Kosmix
- Garrett Camp, founder of StumbleUpon (watch his full talk here)
My questions to you
Do you use sites like StumbleUpon to explore the web? Which ones? How much of your search is exploration?
Category: The Tipping Point Podcast
Tagged: Discovery, Exploratory Search, future of search, google, Podcast, Search
3 Comments »
One more episode about the future of search coming next week! The final episode is going to be great – really excited about it.
[...] In March, I met Andrew Davis, Chief Strategy Officer at Tipping Point Labs at a custom publishing conference in Miami. Our first conversation was a little confrontational. Drew let me know that he wasn’t a big fan of SEO. Drew felt that if you have great content, you don’t need to do any SEO. It will take care of itself, he said! So we got into a spirited discussion about SEO. The main point I made to Drew is that content is indeed very important for SEO results. But, so are other factors most notably having a website that is technically friendly to search engines. I also pointed out the importance of eliminating search engine penalties to enjoy the SEO value of great content. Drew and I have since become friends. Look for Drew as a guest on a future podcast. I have been on one of his podcasts discussing the future of search marketing. [...]
Google search in index is dangerous for our hosts. All people must have a robots.txt file there! I think and i`m afraid that in the future search will help hackers to steal our content and files from host.